Jaeger Marylebone High Street | Think Smart & Buy British This AW16

ben-twentyfirst-century-gent-18-of-36 ben-twentyfirst-century-gent-7-of-36 ben-twentyfirst-century-gent-3-of-36 ben-twentyfirst-century-gent-21-of-36 ben-twentyfirst-century-gent-22-of-36 ben-twentyfirst-century-gent-36-of-36 ben-twentyfirst-century-gent-25-of-36 Jaeger Menswear AW16 Autumn Winter Navy Peacoat Roll Neck Sweater Jumper

It is safe to say that British brand Jaeger have a firm grip on the “affordable luxury” segment of the menswear (and womenswear) market. Quality fabrics and great craftsmanship are combined to create some truly standout pieces. So, when they invited me down to their newly launched store on Marylebone High Street to check it out and pick out a new Autumn/Winter outfit, I couldn’t say no.

Living in London, I am definitely averse to shopping on the densely populated pavements of Oxford Street and Regent Street so, when popular brands like Jaeger open up a new store to sell their wares in alternative locations, I always breathe a sigh of relief. Trust me when I say that Marylebone High Street is more than idyllic, and far less hectic, than the epicentre of the City’s consumer scene. It gives you a real sense of calm and tranquility as you make that all important choice on what outfit to select.

For this look, I had the opportunity to start by filling an obvious gap in my outerwear wardrobe. I have been after a smart peacoat for a number of months now and this Navy Shawl Collar Peacoat is a great tailored piece that instantly adds a touch of formality to any outfit. I love the stylish contrast colour detailing on the collar and it is the perfect smarter style of coat to wear into the winter months.

Underneath is a nod to the Fifties with this Merino Wool Roll Neck Sweater. I absolutely love a strong roll neck jumper and the soft merino wool is generously woven but has a very slim fit. Some roll neck jumpers have a tendency to make the body look misshapen so it’s great to have one in the wardrobe that I can wear as a standalone piece. The Navy is a perfect colour match to the coat too.

Finishing off the look, these Camel Garment-Dyed Slim Chinos add a splash of colour to me legs. Made from cotton with a slim fit and mid-rise, they straddle that loosely categorised “Smart Casual” look. They can be dressed up with a smart coat, but are also perfect for more casual daily wear. The Camel colour also leans more towards a deep burnt orange, so they won’t look too washed out or faded over time.

With Jaeger‘s menswear collection you are always guaranteed quality and style, and the new store on Marylebone High Street makes this British-built brand more accessible than ever. There are so many standout pieces in the menswear collection that would see you through the next few months, and it was difficult to pick put just one look. If you want to shop the best in a relaxing space, then I highly recommend a visit.


Leave a Reply

Your email address will not be published.